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Welcome to the Exciting Field of Marketing!
Marketing graduates find employment in all segments of industry. Employment opportunities in Sales, Advertising and Marketing Research are most common. In addition to preparing our students for exciting and varied career opportunities, we try to ensure they have the educational background necessary to successfully continue their education if they wish to do so. The Marketing Degree Program, as part of the College of Business, is accredited by AACSB and is designed to prepare students for positions in both the private and public sectors. Emphasis is placed on the development of skills in a variety of marketing areas. Students can select electives to focus on specific business areas, such as:
The Department of Marketing at the University of New Orleans offers a Bachelor Degree in Marketing, an Undergraduate Minor in Marketing and supports a Marketing Concentration within the MBA program. A student can pursue the Marketing Degree Program on either a full-time basis or a part-time basis. Since many of our students work full-time, many courses are offered in the evening. For the convenience of some of our students, courses are not just offered at our Lakefront Campus, but at various other campus locations, such as Downtown, Jefferson Center and Slidell.The Department consists of full-time doctoral-qualified faculty and a few part-time adjunct faculty all devoted to providing the best possible educational environment for our students. Typically, our faculty receive high student evaluations. The faculty are continuously looking for ways to improve the learning environment for our students. The Marketing Degree Program curriculum consists of a minimum of 128 credit hours. This consists of 30 hours of marketing courses, 45 hours of other business courses, and 53 hours of courses from other UNO colleges. In addition to our academic strengths, our Student Chapter of the American Marketing Association is one of the most active, and most recognized student organizations on campus. It has won awards and recognition at the College, University and National levels over the past five years. If you are interested in Marketing as a career, please contact Tom O'Connor , Department Chair, at:
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